英語でのプレゼンテーションのコツを学びましょう (Business Presentations in English) (Level: TOEIC 600~990)
Goal: Survive a Business Presentation in English
Business Presentations in English
"Please be ready to give a presentation on your findings by Monday morning." I'm sure we have all heard something similar to these dreaded words at least once in our business careers.
Even an expereinced presenter can feel overwhlemed when given only a short time frame to put together a presenation.
Now imagine having that same time requirment while also having to give the presentation in a second language.
Here we are going to help you survive an English presentation, no matter what the situation or time constraits.
Take a look at the following presentation by Derek Sivers entitle "Keep your goals to yourself." The presentation is only three minutes long and includes Japense subtitles.
Take notes throughout the presentation, and highlight what the presenter did well or didn't do well. After that, please answer the five questions located below the video player.
1) Question: What technique did the presenter use to make a dynamic opening for the presentation?
Answer: The presenter asks the audience to imagine a personal situation or a personal example.
TIP: A good presentation makes the audience personally interested in the topic from the very beginning.
2) Question: What is the presenter's goal for this talk?
Answer: To inform the audience that our usual way of thinking is wrong or incorrect.
TIP: Notice that the presenter never says "I want to inform you that..." A good presentation will try to use various types of phrases and expressions to keep the audience interested. Avoid repeating the same words and phrases over and over again.
3) Question: What is the Main Message of the presentation?
Answer:"Telling someone your goals makes them less likely to happen."
TIP: The Main Message of a presentation should have its own slide.
4) Question: What types of examples does the presenter use during the presentation?
Answer:The presenter used professional studies, easy to understand pictures, and cultural references.
TIP: A good presentation has a wide variety of support that uses both general and personal examples.
5) Question: How does the presenter close or finish the presentation?
Answer:The presenter asks the audience to demonstrate the goal of the presentation.
TIP: A good presentation will ask the audience to take some further action; ask the audience to make the topic their own.
Think about your goal. What do you want to achieve with the presentation?
Do you want to inform, sell, train, or persuade? This will help you choose the very best language possible for your presentation.
For example: if your goal is to inform, then here are some useful phrases you could use:
- know all about...
- be completely up to date on...
- have all the information you need on...
Most presentations contain a lot information, charts, and figures. And most audience member's have a limited attention span.
So, it is always a good idea to have a Main Message or Key Message with each and every presentation that you give.
What is a "The Main Message?" The Main Message is the single, most important piece of information that you want the audience to take home from the presentation.
Here is an example: "I promise, that by the time I finish this presentation, you will know everything there is to know about our latest software."
Here are some more example phrases you can use to clearly state your Main Message:
- I promise that by the end of this presentation, you will...
- If there is one thing I want you to take away from this presentation, it's that...
- You will ... by time I am finished with this presentation.
In most western business presentations, the presenter will NOT give a complete introduction of themseleves at the very beginning of the presenation.
Usually, the presenter will open the presentation with a simple greeting which is then followed with a dynamic "Attention Getter."
Here's an Attention Getter example that uses a personal story:
"As a child, my mother would read me the same story every night before bed. The story of “The Three Bears” was my security blanket. Today, I want to talk a little bit about the idea of security blankets."
Think of an interesting and memorable way to begin your presentation.
English presentations usually have three main parts: an Opening, Body, and Closing (a Beginning, Middle, and End) and three main points to talk about in the Body section.
Once organized, your presentation should look similar to the ACT Systems' Presentation Template below.
If you are clear with your transitions between the main parts and between the three main points in the Body of your presentation, you will be one step closer to suriving business presentations in English.
Take a look at the expressions list below to find some useful transition phrases for your presentation.
Here is a list of presentation expressions that will help you give a complete business presentation in English from your first greeting to your final thank you.
Follow the list from top to bottom and fill in your own presentation's information when needed.
挨拶をする / Greet the Audience
Thank you for taking the time to be here today.
Thank you very much for the warm welcome.
I’m very excited/happy to here today.
オープニング / OPENING
トピックを紹介する / Introduce the Topic
My presentation today is about...
My presentation today is on...
In this presentation, I will tell you...
自己紹介をする / Qualify yourself
Allow me to tell you a little bit about myself…
As some of you know, < I have been/ I am currently> working on...
メイン・メッセージを述べる / State the Main Message
You will know … by the end of this presentation.
アウトラインを示す / Provide the outline
I will cover three main points in this presentation.
By the end of this presentation, you will...
My presentation, today, has three main parts.
First, we will look at...
After that, we will focus on…
Finally, we will finish with…
オープニングからボディへ移行する / Signal: Opening --> Body
All right, let’s start with our first point, ...
Let’s get started by looking at ...
ボディ / BODY
メインポイントから次のメインポイントへ移行する / Moving from Point to Point
メインポイントの最後に使う表現 / Phrase for Ending a Main Point
That’s everything I wanted to say about...
That covers everything on...
次のメインポイントに移行する際に使う表現 / Phrase for moving to the next Main Point
Now, I’d like to draw you attention to my next point..
Let’s move on to my next point…
ボディからクロージングに移行する際に使う表現 / Signal: Body --> Closing
最後のメインポイントに使う表現 / Phrase for ending the BODY
That brings me to the end of my presentation.
Now let’s wrap things up.
Let’s begin to finish things off.
クロージング / CLOSING
もう一度トピックを述べる / Restate the topic
This presentation today was on…
メインポイントを要約する / Summarize the main points
This presentation was divided into three main parts.
First, we focused on…
Then, we moved on to…
Finally, we looked at…
メインメッセージを強調する / Highlight the Main Message
In conclusion, I would like to say once again that…
フォーマルにプレゼンをしめくくる / Formally end the Presentation
I’d be happy to take any questions you have at this time.
If there are no more questions, I’ll end there for today. Thank you so much your time.
Finally, I’d like to thank you all for coming here today. Please enjoy the rest of your day.
Thank you for making the time to consider these ideas. I hope you will use them in the future.
The most difficult part for any presentation is the Questions and Answer session that follows the actual presentation. The Q&A session is difficult for numerous reasons: the presenter is not confident in their English ability, they are nervous about making a mistake in communication, or they are not confident about their presentation material.
One important thing to remember, is that even if you cannot answer questions completely or even if you do not know the answer at all, do not answer with a "I don't know" or "I'm not sure." Instead, always offer further contact with the questioner.
Here are some examples:
- I'm really not sure about your question at this point. Let me do some research and get back to you soon.
- I'm afraid I don't have an answer for you right now. I'll look into it an give you a call as soon as I know.
- I'm not really the best person to be answering that question. I'll let my coworker, James, handle it.
The most important thing to remember when using slides for any presentation is that the slides are not your presentation. The slides are there for your support only.
Instead, focus on the audience and avoid reading directly from the slide.
This means you need to make slides that are understandable and easy to read by the audience, but you need to be confident to explain the slide's information verbally.
1) Question: What's the best way to choose your presentation language?
Answer:Focus on your goal. Is your goal to inform, sell, train, persuade, or other? This will help you choose appropriate presentation language
2) Question: What technique do western style presentations usually use to start a presentation?
Answer:Western presentations usually start with an "Attention Getter;" instead of introducing themselves.
3) Question: How many main parts does a presentations usually have?
Answer:A presentation usually has three main parts: an Opening, Body, and Closing.
4) Question: What is a Main Message or Key Message?
Answer:The Main Message is the single, most important piece of information that you want the audience to remember from the presentation.
This lesson gives you the basic organization, tips, and expressions required to survive a business presentation in English.
If you are interested in expanding your current presentation skill set with:
- More Attention Getting Techniques
- Presentation Key Phrases
- Effectively bridging between an Attention Getter and the Presentation Topic
- More Q&A Session techniques
- Logical organization and presenting of your Main Points
- Slide Management Skills
- Being a Presentation Moderator
- Providing peer-feedback
Please feel free to contact ACT Systems about booking a customized presentation course or seminar with ACT Systems' presentation professionals for your company and your business professionals.